Terms of Service

These Terms of Service ("Terms") form a binding agreement between you and Reeltora ("Reeltora", "we", "us", or "our") and govern your access to and use of Reeltora Ads Engine (the "Service"). By creating an account or using the Service you agree to these Terms and our Privacy Policy. If you do not agree, do not use the Service.

You must be at least 18 years old and authorized to act on behalf of any brokerage or business you represent. You are responsible for the activity under your account and for keeping your credentials confidential. Notify us immediately of any unauthorized use.

Reeltora provides tools to plan, generate, manage, and (when connected to Meta) publish digital advertising campaigns for real estate. Features may include AI-generated ad copy, AI-generated images, listing intake, launch packets, lead-form configuration, lead capture, and campaign reporting.

• Paid plans are billed in advance on a recurring basis (monthly or annual) through Stripe. By subscribing you authorize recurring charges until you cancel.
• Free trials, if offered, automatically convert to paid subscriptions at the end of the trial unless you cancel beforehand.
• Fees are non-refundable except where required by law. Cancellation takes effect at the end of the current billing period; you keep access until then.
• Add-on credit packs are one-time purchases and are non-refundable once consumed.
• We may change pricing with at least 30 days' notice for existing subscribers; changes take effect at your next renewal.

• AI features generate text and images based on inputs you provide. Output may be inaccurate, biased, or unsuitable. You are responsible for reviewing all AI output before using or publishing it.
• You retain ownership of the inputs you submit. To the extent we have any rights in the AI output, we assign them to you, subject to these Terms.
• AI generation consumes credits as described on our Pricing page. Credits do not have cash value, expire on the schedule shown in the app, and are not refundable.
• We do not guarantee that AI output is original or non-infringing. Do not use AI output that you do not have rights to publish.

• When you connect a Meta account, you authorize Reeltora to create, modify, pause, and report on advertising assets in the ad accounts and Pages you select, on your behalf.
• Reeltora is an independent third-party tool. Reeltora is not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc. Use of Meta is also subject to Meta's terms and policies, including the Meta Platform Terms, Advertising Policies, and Community Standards.
• All real-estate ads published through Reeltora are submitted with the HOUSING special ad category applied. You are responsible for ensuring your campaigns comply with the U.S. Fair Housing Act, NAR guidelines, and any applicable state, local, and MLS rules.
• You are responsible for charges incurred in your Meta ad accounts. Reeltora does not pay your Meta ad spend.
• You may disconnect your Meta account at any time from Settings.

Leads captured through Meta Lead Ads created with the Service are delivered to your account. You are the controller of that data. You agree to:

• Provide an accurate privacy policy linked from your lead form.
• Use lead data only for purposes consistent with the disclosures shown to the prospect.
• Comply with TCPA, CAN-SPAM, CASL, GDPR/UK GDPR, CCPA/CPRA, and other applicable laws.
• Honor opt-out, deletion, and access requests from prospects.

You agree not to:

• Violate any law or third-party right (including IP, privacy, and fair-housing laws).
• Publish false, misleading, discriminatory, or deceptive advertising.
• Upload content you do not have rights to use, including listing photos.
• Reverse engineer, scrape, or interfere with the Service or its security.
• Use the Service to send spam or unsolicited communications.
• Use AI features to generate content that is unlawful, infringing, defamatory, or harmful.
• Resell, sublicense, or operate the Service as a service bureau without our written consent.

We may suspend or terminate accounts that violate these Terms or pose risk to the Service, our users, or third parties.

You retain all rights in the listing data, photos, brand assets, and other content you upload or generate ("Your Content"). You grant Reeltora a worldwide, non-exclusive, royalty-free license to host, store, process, transmit, modify (e.g., resize images), and display Your Content as needed to provide the Service, including transmitting it to Meta and AI providers as you direct.

You represent that you have all rights and consents needed to provide Your Content and to authorize the actions Reeltora performs on your behalf.

The Service, including its software, design, and content (excluding Your Content and AI output assigned to you), is owned by Reeltora and its licensors and is protected by intellectual property laws. We grant you a limited, non-exclusive, non-transferable, revocable license to use the Service in accordance with these Terms.

The Service integrates with third-party services (Meta, Stripe, AI providers, infrastructure providers). We are not responsible for third-party services, their availability, or their terms. Your use of those services is at your own risk and subject to their terms.

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND ACCURACY. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE, OR THAT AI OUTPUT, CAMPAIGN PERFORMANCE, OR LEAD VOLUME WILL MEET YOUR EXPECTATIONS.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, REELTORA AND ITS AFFILIATES, LICENSORS, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, REVENUES, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE. OUR TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE WILL NOT EXCEED THE AMOUNTS YOU PAID TO US FOR THE SERVICE IN THE 12 MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM (OR USD $100 IF YOU HAVE NOT PAID US ANYTHING).

You will defend, indemnify, and hold harmless Reeltora and its affiliates from any claims, losses, liabilities, and expenses (including reasonable attorneys' fees) arising from (a) Your Content, (b) your use of the Service, (c) your ad campaigns and lead handling, or (d) your violation of these Terms or applicable law.

You may stop using the Service at any time and cancel your subscription from the Billing page. We may suspend or terminate your access at any time for any reason, including violation of these Terms. Sections that by their nature should survive termination will survive (e.g., IP, disclaimers, limitation of liability, indemnification).

We may modify the Service or these Terms from time to time. Material changes to the Terms will be communicated by email or through the Service. Continued use after the effective date constitutes acceptance.

These Terms are governed by the laws of the State of Delaware, USA, without regard to conflict-of-laws rules. The exclusive venue for any dispute is the state and federal courts located in Delaware, and you consent to personal jurisdiction there. Either party may seek injunctive relief in any court of competent jurisdiction to protect intellectual property rights.

These Terms (together with the Privacy Policy and any order forms) are the entire agreement between you and Reeltora regarding the Service. If any provision is unenforceable, the rest remains in effect. Our failure to enforce any right is not a waiver. You may not assign these Terms without our written consent; we may assign them in connection with a corporate transaction.

Questions about these Terms? Contact us at support@reeltoraai.com.